About The Speaker
Christi Olson
Christi is the Head of Evangelism for Bing at Microsoft and is on the Board of Directors for the Search Engine Marketing Professional Organization (SEMPO) and the University of Idaho School of Business. For over a decade Christi has led Digital Marketing teams at Microsoft, Expedia, Harry & David. She is passionate about search and digital marketing and has spent her career helping businesses solve their marketing challenges and goals through studying and analyzing data to develop actionable insights and strategies. Christi has been recognized by PPC Hero and her peers as one of the top 25 Most Influential PPC Experts in 2018, 2017 and 2016 and 2015. Her love for search marketing has driven her to speak at hundreds of conferences including Mumbrella, DMEXCO, AdWeek NYC, InBound, the American Marketing Association and the Australian Marketing Association. She is a contributing author about all things Marketing, Search and Conversational AI on sites like HuffingtonPost, TheNextWeb, Entrepreneur, MarketingProfs, MediaPost, Search Engine Land, and Search Engine Journal. Outside of work, Christi and her husband Jason are trying to keep up with their daughter Adelinde who was born in April and their very active 3 year old son, Roy.
Christi is the Head of Evangelism for Bing at Microsoft and is on the Board of Directors for the Search Engine Marketing Professional Organization (SEMPO) and the University of Idaho School of Business. For over a decade Christi has led Digital Marketing teams at Microsoft, Expedia, Harry & David. She is passionate about search and digital marketing and has spent her career helping businesses solve their marketing challenges and goals through studying and analyzing data to develop actionable insights and strategies. Christi has been recognized by PPC Hero and her peers as one of the top 25 Most Influential PPC Experts in 2018, 2017 and 2016 and 2015. Her love for search marketing has driven her to speak at hundreds of conferences including Mumbrella, DMEXCO, AdWeek NYC, InBound, the American Marketing Association and the Australian Marketing Association. She is a contributing author about all things Marketing, Search and Conversational AI on sites like HuffingtonPost, TheNextWeb, Entrepreneur, MarketingProfs, MediaPost, Search Engine Land, and Search Engine Journal. Outside of work, Christi and her husband Jason are trying to keep up with their daughter Adelinde who was born in April and their very active 3 year old son, Roy.